5 Resolutions for Family Engagement in 2016
Function: Parent/Family and Community Engagement
This January 15, 2016, Battelle for Kids blog provides 5 ways educators can improve parent and family engagement through effective communications.
8 Little Considerations That Make a Big Difference in Your Corporate Video
Function: Video Production
This February 27, 2014, Public Relations Society of America (PRSA) article offers eight little considerations that can make a big difference in organizational videos.
Change Communication Checklist
Function: Change Leadership/Management
Prosci's Communication Checklist draws from over 20 years of benchmarking research, giving you access to the best practices when communicating about change to your organization. Use the 10-question checklist as an audit for your current change management activities, or use it as a guide as you plan for new initiatives and projects.
Allerton Hill Case Study: Intentional Marketing at Hilliard City Schools
This case study explains how Hilliard City Schools in the State of Ohio relied on an intentional marketing plan by Allerton Hill Consulting to prepare community members for the launch of a new school concept.
BFK Blog: Pittsburgh Schools Focused on Teacher Feedback and Support
Function: Stakeholder Feedback and Input
This Battelle for Kids blog presents a case study on Pittsburg Public Schools’ use of teacher engagement to develop a teacher evaluation and support system to improve outcomes for students. More than 400 educators, national experts, and community stakeholders collaborated to develop the system.
Case Study on branding for Albuquerque Academy
This is a case study on the branding process used by Creosote Affects for Albuquerque Academy and the 'Within Reach' Campaign that was created.
Case Study on branding strategy for Ensworth School
This is a case study on building a brand strategy and framework for Ensworth School in Nashville by M. Stoner.
Don't Hunker In Your Bunker: Crisis Communication - Podcast Episode 36
Function: Crisis Communication
In this September 19, 2016, weekly "I Love Schools" podcast, Episode 39, from Allerton Hill Communications, the value of communications planning before a crisis hits, with an interview from Dr. Joe Clark, Superintendent of Nordonia Schools is explored.
First Five Years Fund: White House Summit on Early Education
Function: Media Relations
This Widmeyer Communication case study focuses on generating media attention for the First Five Years: White House Summit on Early Education.
Florida Department of Education Website Project Case Study
Function: Web Development/User Experience
This DigitalUs Case study is about the Florida Department of Education website design and results.
Managing the Unimaginable: Crisis Communications After An Active Shooter Incident
Function: Crisis Communication
This 2012 case study reviews an Alabama middle school’s ability to effectively handle crisis communications in response to a shooting on campus by Campus Safety.
School Spotlight: Sewickley Academy
Function: Social Media
This April 12, 2013, ed Social Media article overviews Sewickley Academy’s social media strategy and successes.
Zika, Puerto Rico and a Test in Issues Management
Function: Policy/Issues Management
This August 3, 2016, PRSA article describes issues management related to Zika.