Positive Learning Climates KnowledgeBase

This KnowledgeBase archive includes content and external links that were accurate and relevant as of September 30, 2019.

The Positive Learning Climates KnowledgeBase is an online resource to aid educators in nurturing school climates conducive to learning. It is organized around five elements aimed at developing a positive learning climate.

Task 2: Match the Message Content with the Audience

Guideline: Developing message content is an essential element of every communication strategy. In regards to a school's learning climate, district staff members and principals need to be cognizant of the message they deliver to their target audiences.

resources

Checklists

Different Formats for Different Audiences

This document lists a number of different types of reports and suggests appropriate audiences for each report.

Tools

Communications Plan Worksheet

This U.S. Department of Transportation worksheet from the "It All Adds Up to Cleaner Air" website identifies specific primary and secondary audiences for a communications plan. It may be a useful example for educators.

Alternate format: PDF

Guidelines

Guidelines for Effective Public Engagement

This Education Leadership Toolkit document offers five guidelines for effective public engagement. The Education Leadership Toolkit was a project of the National School Boards Foundation under a grant from the National Science Foundation.

References

Writing to Linguistically Diverse Audiences

Writing effectively for an audience with a wide variety of backgrounds is difficult. This page provides several resources to help writers craft their message to reach the widest possible audience.

Practical Tips

Tip Sheet - Crafting Effective Messages

This Biodiversity Project document offers ten tips for crafting effective messages for communications plans.

The contents of this website were developed under a grant from the U.S. Department of Education and are intended for general reference purposes only. However, those contents do not necessarily represent the policy of the U.S. Department of Education or the Center, and you should not assume endorsement by the Federal Government. Some resources on this site require Adobe Acrobat Reader. This website archive includes content and external links that were accurate and relevant as of September 30, 2019.